BankerNotes
Comparison

Coker Partners vs Madison Park Group

Comparing two boutique M&A advisors · Last updated April 7, 2025

AttributeCoker PartnersMadison Park Group
TypeBoutiqueTech boutique
HQCharleston, SCChicago, IL
Founded20102014
Sector focusTech-Enabled ServicesSoftware, Tech-Enabled Services
Deal size$15M-$200M$25M-$250M
Senior team
  • Adam Coker
    Managing Partner
  • Brendan Burke
    Founder, Managing Director
Rating Locked Locked
Reviews0 verified0 verified

Choosing between Coker Partners and Madison Park Group

Coker Partners and Madison Park Group both work in Tech-Enabled Services. Founders running a sell-side process in those categories often see both names on their advisor longlist, which is why this comparison comes up. Coker Partners is a boutique while Madison Park Group is a tech boutique, so the underlying business models differ even where the sector coverage overlaps.

Coker Partners is headquartered in Charleston, SC and was founded in 2010, while Madison Park Group operates out of Chicago, IL and was founded in 2014. Geography matters here: Coker Partners's Charleston relationships and Madison Park Group's Chicago relationships will overlap on national strategics but diverge on the regional private equity buyer set most likely to push price. On deal-size focus, Coker Partners states $15M-$200M while Madison Park Group states $25M-$250M. Beyond shared coverage, Coker Partners also reaches into adjacent categories, while Madison Park Group extends into Software.

For founders deciding between Coker Partners and Madison Park Group, the honest recommendation is to take a working session with each named partner before signing. Read the firm-level reviews on BankerNotes for the pattern that matters most: did the partner who pitched the mandate run the buyer calls and final negotiations, or did the work slide down the org chart by week six. That pattern, more than league-table position, is what separates a good outcome from a mediocre one.

Firm A profile
Coker Partners
Charleston, SC

Coker Partners is a boutique headquartered in Charleston, SC and founded in 2010. The firm focuses on Tech-Enabled Services and typically advises on transactions in the $15M-$200M range. Key dealmakers include Adam Coker...

Read the Coker Partners profile and reviews
Firm B profile
Madison Park Group
Chicago, IL

Madison Park Group is a tech boutique headquartered in Chicago, IL and founded in 2014. The firm focuses on Software, Tech-Enabled Services and typically advises on transactions in the $25M-$250M range. Key dealmakers in...

Read the Madison Park Group profile and reviews

Frequently asked questions

What is the main difference between Coker Partners and Madison Park Group?
Coker Partners is a boutique HQ'd in Charleston, SC (founded 2010), focused on Tech-Enabled Services, with a typical deal range of $15M-$200M. Madison Park Group is a tech boutique HQ'd in Chicago, IL (founded 2014), focused on Software, Tech-Enabled Services, with a typical deal range of $25M-$250M. Beyond those facts, the most reliable differentiator is senior banker attention, which BankerNotes reviews are designed to surface.
Which firm has better founder reviews, Coker Partners or Madison Park Group?
Coker Partners's current rating is Locked (reviews unlock after five verified founders submit ratings). Madison Park Group's current rating is Locked (reviews unlock after five verified founders submit ratings). Read the individual firm profiles for the full review breakdown.
Should I shortlist both Coker Partners and Madison Park Group?
For most founders evaluating sell-side advisors with overlapping sector and deal-size fit, putting both on a shortlist is reasonable. The point of a bake-off is to test how the senior team behaves under pressure, how the firm shapes the buyer universe, and how it handles a difficult diligence question. Treat the shortlist as an interview, not a beauty contest.
How does BankerNotes verify reviews of Coker Partners and Madison Park Group?
Every review is submitted by a founder who confirms they hired the firm as their sell-side advisor. We verify the reviewer privately using work email, LinkedIn, and approximate engagement timing. The verified identity is never published. Only the rating, written review, and a generic sector label appear on the public page.

Related advisor comparisons

Browse sectors covered

Last updated: April 7, 2025